Exploring how media organizations create different types of media products with distinctive characteristics

-
Exploring how media organizations create different types of media products with distinctive characteristics, looking at specific examples of these products in order to understand the advantages and disadvantages of these products and the implications for the organizations.
·         Characteristics of mainstream products
·         Characteristics of independent products
·         Characteristics of niche products
One of them is that they are made and produced by Hollywood studios they will have huge budgets.
When you are watching you will be movie stars you will get renounced actors they will be attracting big movie stars and elaborate locations.
Mainstream products will be all over the world in every known cinema.
`A niche product is solely aimed at a specific audience and not viewed in every cinema e.g. films aimed at young children or older children like Star wars is aimed at everyone.
The advantages/disadvantages of mainstream products:
·         They have bigger budgets
·         Bigger pay-outs
·         Better marketing campaign 
·         They are well known
·         Better franchises e.g. McDonald’s happy meal come with toys related to a certain movie.
·         However people lose interest of them very quickly

The advantages/disadvantages of independent products:

·         Pay less people
·         They are more original and are more fun
·         Disadvantages will be time pressure
·         limited distribution
·         Limited marketing
·         Low production values.

The advantages/disadvantages of niche products:
·         Specific target audience
·         Targeted campaign
·         Only one audience will watch the film or buy the game

Mainstream product:
Anything which has been directed towards a large or broad group of target audience Furthermore, it has excellent equipment, and the use Hollywood professional actors. E.g. The Avengers, is a 2012 American superhero film based on the Marvel Comics superhero team of the same name, produced by Marvel Studios and distributed by Walt Disney Studios Motion Pictures.

Running time
143 minutes
Country                United States
Language English
Budget $220 million
Box office $1.519 billion
Main stars include Robert Downey Jr, Chris Evans they are paid a lot because they are mainstream actors.
Independent product






Comments

Post a Comment

Popular posts from this blog

Analysis of The Flash

-
The Flash season 1 episode 1 Barry's Job This is a series shown on Sky one and Netflix, also you can watch it on Sky go as well.It is a superhero, crime, action sub genre however; the main purpose of the programme is to provide entertainment to the viewers, Barry Allen (The Flash) is portrayed as a detective person before he gains his powers to become The Flash. In this episode he is running late and he forgets to give stuff to the FBI, although he is very smart and can detect things very quickly and very easily. This episode shows the backstory of Barry Allen on how he became The Flash, it has a linear format with a beginning, middle and end, furthermore, they sometimes use cliff-hangers to leave you on the edge of your seat which makes you want to continue to watch the programme. Special affects are used like the bolts that come out of flash when he is running, the lighting bolt denotes The Flash and it connotes speed and power because Barry has a superpower and he is extremely
Read more

Tak 2a

-
Image
Technical Elements Of Graphic Design Change For Life Campaign 2013: Change for life is a campaign that tries to make people change their diets and have more healthy lifestyles, change for life is aimed at families of all ages they have been making campaigns for years showing what all the fast unhealthy food you are eating actually does to your body internally and what it causes. At the beginning of the campaign video, the video uses stop motion to portray how modern day families eat a lot junk food and tend to have an unhealthy lifestyle as well. The characters are made out of play dough to make the campaign video seem more family oriented and they use bright colours because young children tend to engage  with bright colours and stop motion because its an form of animation.  In the video there are four scenes and there are four cuts which are long and consistent because the audience need time to establish what is going on in each scene. Each time there is a cut
Read more

analysis of newsround

-
Analysis of NewsRound This episode of News-round is about volcanoes and recyclable rockets, news-round is a news broadcast for young children to get them to learn about the world and it encourages them to watch the news. News-round is a news broadcast and the purpose of this is to inform and educate the youth about new inventions, discoveries, daily problems and issues in the world we live in. This can be watched on TV and on demand on BBC i player (Online website). The target audience is teenagers because they break down the topics and create a short summary for the viewers. BBC is a platform aimed mainly at adults; however news-round is broadcasted on CBBC which is aimed at the youth, but news-round is aimed specifically at teenagers all genders and ethnicity their location is in the UK.  They use actual footage (real life footage) to capture the realism of the report to make it interesting for the viewers. Also the reportage shows the news and current affairs in the wo
Read more