Digital publishing research
Target Audience:
The target audience the youth ages 18+ but mostly people in their late twenties read this magazine and most of them are male readers. 78% of the readers are male and 22% are female. XXl takes a mature and intelligent approach towards modern day hip hop music and keep up with the hip hop artists .
67% of the audience are African-American
67% of the audience are African-American
18% Caucasian/white
19% Hispanic/Latino
Age:
6% Under 18
11% 18-20
21% 21-24
29% 25-29
16% 30-34
11% 35-39
5% 40-49
1% 50+
This suggests
This suggests
Purpose/platform :
The main purpose of this magazine is to inform give an insight what what the celebrity is currently doing with their lives whether its making new music or if they are expanding their horizons and pursuing other ambitions beside msic e.g. acting.
Also it gives you information about other hip hop artists and hip music in general.
And they interview artist as well. Also they keep you up to date with tours and other social events or collaberations
with other artists, additionally they tell you about when artists are going to drop a new album.
XXL promote their magazine with posters, instagram feeds,
and social media feeds and people can read them online at the website as well if they choose not to buy the magazine.
Also it gives you information about other hip hop artists and hip music in general.
And they interview artist as well. Also they keep you up to date with tours and other social events or collaberations
with other artists, additionally they tell you about when artists are going to drop a new album.
XXL promote their magazine with posters, instagram feeds,
and social media feeds and people can read them online at the website as well if they choose not to buy the magazine.
Purpose platform
The target audience would be the majority women however men will read the magazine as well.
The magazine is aimed at people who like to cook and learn new recipes to cook food,
in the magazine they will use celebrity chefs to give you advice and tips on how to perfect the meals that they make wether its at home or in their restaurants.
The purpose of the magazine is to get people cooking healthy and nutritious meals for themselves or family members and learn new recipes to try out and read about chefs and how they cook and where they find the ingredients and how to prepare and present your food.
They would promote this on social media feeds e.g instagram, snapochat a, twitter and facebook.
The magazine is aimed at people who like to cook and learn new recipes to cook food,
in the magazine they will use celebrity chefs to give you advice and tips on how to perfect the meals that they make wether its at home or in their restaurants.
The purpose of the magazine is to get people cooking healthy and nutritious meals for themselves or family members and learn new recipes to try out and read about chefs and how they cook and where they find the ingredients and how to prepare and present your food.
They would promote this on social media feeds e.g instagram, snapochat a, twitter and facebook.
Furthermore they would also promote on websites and on youtube channels such as the jamie oliver, Gordon RAMSAY AND FOOD TUBE CHANNELS.
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