evaluation

The idea that was chosen by myself and my peers was idea one the music magazine because, the music industry is such a big industry and there are many different genres and subgenres of music. They chose idea one because  they liked the colour scheme I was going to use red and black, the genre of music. I think it's the best idea because its simplistic and everybody can connect and relate to music; furthermore the artist who I chose Chance The Rapper was a key part in my idea because he doesn't rap about negativity, violence and gang wars he actually raps about the youth and positivity in the world right now. Also he raps about God and how change takes place form our generation.

The reason why my other two were not chosen is because idea two is gaming and gaming is a very hard industry to break into and stand out additionally; the colour schemes are usually the same and gaming is mostly aimed towards the male audience and I would rather reach out to both male and female audiences.  My last idea was not chosen because it probably won't be successful and the  the majority of the audience is male and with cars there aren't that many options like musical artist.

There were no ideas suggested and my moodboards helped pitch my ideas towards my peers in my focus group, also I received good feedback from my questionnaires and most of the responses said idea one is best.