Level 2 Creative Media Production

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Unit 1: Digital Media Sectors and Audiences A understand digital media sectors, products and platforms  Sectors Firstly you need to know a bit about the different media sectors Moving Image: Film: Feature films are shown at the cinema, sold on DVD/blu ray and made available to stream or download online. They can be major Hollywood releases (made by one of the Big 6 Hollywood Studios) or smaller independent films (made all around the world, including the UK). India and Nigeria also have large film industries (Bollywood and Nollywood). They can be in many different genres. TV: TV can be factual (news, documentaries, ‘reality’ tv) or drama (soaps, sitcoms etc.) that are broadcast to a mass audience. This can also include TV advertising. Some moving image media is not made for broadcast, like corporate or training videos. Audio: Here we have radio (like TV it can encompass factual and drama), podcasts made for downloading or streaming, as well as soundtracks fo...

The Simpsons Season 26 episode 7 | The Simpsons Funny | Los Simpsons The villain — fights the hero in some way. The hero or victim/seeker hero — weds the princess. False hero — takes credit for the hero’s actions or tries to marry the princess Linear structure standard beginning, middle, end Non-linear structure could start from any point could include flashbacks The Simpsons ( an animated sitcom) is a comedy based genre which includes a very dysfunctional family of five who include Homer the father who works in a power plant and he likes tom drink beer and eats doughnuts, Marge the domestic housewife stays at home looks after the baby and does all of the house work. Bart is the first born he likes to cause havoc, play pranks and gets in a lot of trouble at school, Lisa is the intelligent one she plays the saxophone and has really high grades at Springfield elementary and Maggie is the bay who never ages and cannot speak. however the are sub genres which are blended in whi...

Prison Break  The villain — fights the hero in some way. The hero or victim/seeker hero — weds the princess. False hero — takes credit for the hero’s actions or tries to marry the princess Linear structure standard beginning, middle, end Non-linear structure could start from any point could include flashbacks Prison Break is an crime action genre, the hero is Michael because he is trying to save his brother and at the start there is flashback. A flashback   is a memory from the past that is replayed to help the audience know about a character or catch up with a storyline, in the the first scene there is a flashback of Michael visiting his brother. There is a transition from Michaels body and the underground tunnels. The transitions shows from from going one place to another. There is an element of romance when the mexican guy receives a visit from his girlfriend.  The villain is criminal justice system because they are going to kill Mic...

Level 2 Media Unit 1C: Narrative and Genre Key Terms Non Linear Narratives •Chronology  Arrangement of events throughout time •Concurrent / parallel narratives Concurrent is when more than one event is done or taking place at the same time, parallel narratives are two narratives or plots the connect or link to a certain character. •Flashback / Flashforward  Flashback is a memory from the past that is replayed to help the audience know about a character or catch up with a storyline. Flash forward is a scene that takes place in time at the current part of a story. •Time and space Consists of length, width depth,  and time •Serial format A narrative that is printed in installments one after the other •Cliffhangers Having the main character have a problem and ending the scene, this is used for suspense and excitement. •Editing and non-linear narratives: continuity v discontinuity Narration •Use of a narrator as a piece to camera, voice over, caption ...

Audience Theory: From Passive to Active How do audiences “read”, interpret, and interact with media products? A bit of history When Media Studies first started as a “serious” discipline, the focus was very much with the effects that the media had on the audience. This approach saw the audience as a passive mass, being brainwashed by the messages that flooded them from TV, newspapers, films, the radio and so on.  In effects theory , the media are powerful, negative forces who control the masses.  The media is seen as a hypodermic needle , injecting our helpless minds with messages which we take on board fully.  The effects model is still in evidence today, particularly in tabloid newspapers who construct moral panics around the latest buzz in the media- rap music videos, horror movies, Facebook and so on.  Moral Panics Moral panics happen when members of a society and culture become outraged, fearful and upset by the challenges and menaces posed to '...

Who is he and is he a Prosumer: Lil Uzi Vert is an American hip-hop artist he makes music for a living and is very well known in places like America and UK. His real name is Symere Woods, born on 31 July 1994 and he is 23 years old. I consider him as prosumer because he produces and makes music and he posts it through social media and by this he gains loads of followers and fans who like he music, Lil Uzi has five million followers on Instagram, over 2 million subscribers on YouTube and has 2.4 million followers and 17.6k likes on Twitter. Social media platforms and interactivity: The Social platforms that Lil Uzi is available on  YouTube, Spotify, Deezer, Twitter and Instagram. There i is interactivity because Lil Uzi Vert engages with all of his fans by responding to fan comments, by posting videos and meeting fans aswell through social media. For example he met up with fans in philadelphia and they sang his song XO Tour Lif3 and people wrote comments on his ...

Unit 1A.4 Multimedia Technology and Consumption 1. Convergence: Give a definition of this.  What form did early convergence take? And give some examples of present day technological convergence. 2. Interactivity: In what ways is digital technology interactive? Can you give some examples. How has this changed the way we consume the media? 3. Personalisation: How do we personalise our technology and what is the reason for this? 4. Fill in the table: Definition Advantages Disadvantages Convergence: Linking media content to other computers, in the 1990's  when the internet started up because the internet was going to replace broadcasting. example Star wars or Spider-Man started off as films then cartoons, video games, books, comics and action figures as well. Interactivity: The ability of a computer to respond to a user's input. For example in Argos they have I pads so you can access the catalogue and pre- order your stuff this helps customers and workers by spe...

Media sectors 1. Moving image 2. Audio 3. Websites (online) 4. Gaming 5. Publishing Give 5 examples of media products for each sector: Moving image 1. TV 2. Animation 3.  Film 4. Cinema 5. Game Audio 1. Radio 2. Podcast 3. Soundtrack 4. DVD 5. Sound effects Websites 1. Google 2. Social media 3. E-Magazine 4. Media and entertainment 5. News Gaming 1. Animation 2. Audio effects 3. Game testing 4.Special effects 5. Editing/development Publishing 1. Poster 2. Newspaper 3. Online article 4. Magazine 5. Online news Media processes Write down 5 examples of media processes for each stage: Pre-production 1. Storyboard 2. Call sheet 3.  Recee 4. Script 5. Textual analysis Production 1. Recording soundtrack 2. Voice over 3. Filming the scenes 4. Directing 5. Producing Post-production 1. Editing 2. Special effects 3. Age rating 4. Non diegetic sound 5. Advertising

Media processes Pick a media sector and a product (e.g. Newspaper, film or a radio show). • The Amazing Spider-man • Make a script  • Treatment  • Location • Storyboard • Costumes and props • Textual analysis • Casting • Call sheet • Recce • Camerawork, make-up artist, research teams  • Production team  • Budget  • Stunt team    Production • Recording soundtrack • Voice over • Filming the scenes • Writing  • Development • Animating • Directing • Producing  Post production  • Editing  • Non diegetic sound • Special effects • Editing film and sound • CGI- swinging from the webs super-villians • Age rating • Advertising • Sectors • Platforms • It is an 12A • Has DVD and has been released in the cinema 

Spiderman from ReeceB11